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Hanes Healthcare Communications Logo
  • Meet Beth
  • Healthcare Content Services
    • Journalist
    • Healthcare Content Consulting
    • Blog Content Creation
    • eBooks & White Papers
    • Healthcare Video Scripts
    • Custom Medical Condition & Treatment Pages
    • Healthcare Website Copy
    • Newsletters & Emails
    • Consumer Health Articles
  • Work Samples
    • COVID-19 and Coronavirus Content
  • Work with Me
  • Contentography
  • RN2writer
  • COVID-19 and Coronavirus Content

How to Craft Meta Descriptions that Win the Click for Your Hospital

July 19, 2019 by Elizabeth Hanes

person with hand on keyboard while holding coffee cup

Should I start this post with a confession? The very first edition of my … [Read more...] about How to Craft Meta Descriptions that Win the Click for Your Hospital

Filed Under: SEO Tagged With: health systems, healthcare content, hospitals, medical practices, meta descriptions, writing

5 Free Ways to Identify Longtail Keywords for Your Plastic Surgery Practice

July 12, 2019 by Elizabeth Hanes

Man typing on keyboard to look for longtail keywords for plastic surgery practice.

To increase patient volume at your plastic surgery or dermatology practice, … [Read more...] about 5 Free Ways to Identify Longtail Keywords for Your Plastic Surgery Practice

Filed Under: SEO Tagged With: aesthetician, aesthetics practice, cosmetic surgery, dermatology, keywords, longtail, medispa, medspa, plastic surgery, seo

Talking about Tone in Healthcare Content

July 5, 2019 by Elizabeth Hanes

Angry man demonstrating tone in healthcare content

Last time, I wrote about how to develop a brand voice that connects with … [Read more...] about Talking about Tone in Healthcare Content

Filed Under: Grammar

Talking About Voice in Healthcare Content

June 28, 2019 by Elizabeth Hanes

A man and a woman sitting in chairs talking and gesturing

  In chapter five of my ebook, 7 Deadly Sins of Healthcare Content … [Read more...] about Talking About Voice in Healthcare Content

Filed Under: Grammar

How to Evaluate a Freelance Healthcare Content Writer

April 23, 2019 by Elizabeth Hanes

graphic image of a wordpress blog entry page with a speech bubble containing the post title

As a freelancer, I interact with many prospective clients who feel a bit … [Read more...] about How to Evaluate a Freelance Healthcare Content Writer

Filed Under: News

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